Top 4 Reasons Your Next Distributor is going to Quit

Has this ever happened to you? You go to the latest conference for your network marketing business, and the speakers get you so excited that you can hardly sleep. You and your team commit to each other that when you get back home, you're going to tear this thing up!

Once back home, you realize that it's back to the mall to meet some new prospects (suspects). The idea makes your skin crawl, but you are in submission to your upline/mentor, because they have "your best interests at heart." You have already made a big burly list of everyone you know, and blew through it within your first 60 days in the business, with little success to show for it. But hey, "Some Will, Some Won't, So What," right? You grab your spear out of the closet, and go to Border's or Wal-Mart in search of Moby Dick, because you have that "blind faith" that your upline/mentor couldn't possibly steer you wrong. So, why no results?
This article is going to discuss the top 4 real reasons people quit.

1. NO QUALIFIED LEADS - With few variations, network marketers are taught to build as large a list of names as possible, include everyone, and then systematically go through that list in search of potential team members. This approach is about as effective as picking up your local phone book, starting with the letter A, and calling everyone from Aaron to Zuckerberg. You wouldn't recruit a mechanic to be CEO of a financial services firm, so why treat your MLM business differently?

2. NO REAL MARKETING TRAINING - What most network marketers end up using is some form of network prospecting and/or convincing, but usually very little marketing is involved. Marketing is a process of reaching out to potential customers with a message designed to sift them into two categories: qualified and unqualified. It has nothing to do with talking someone into something you will have to talk them into every day, because they really weren't qualified in the first place. There is a place for friends and family in your business-as customers. When they see your success, they will ASK YOU for more information on what you're doing. Market to someone who is looking for what you're offering.

3. Lack of Money - People get involved in network marketing to make money, and they can't if they don't have any leads. But if they don't have any money, how can they generate leads? It's a vicious cycle, and the average network marketer's answer to this challenge is "A Winner Will Find a Way." That may be true, but a Leader will blaze a path for their Winners to Follow. If you have educated yourself on how to successfully generate lead traffic, you can easily teach it to the people in your group. In fact, you should reach the point where you can help your distributors monetize the leads who say NO to their businesses. That's a value add!

4. Duplication - Whatever you are doing, promoting or marketing, your team will do, promote or market. Really, most of them will only duplicate 50% of what you do, say or promote, but that's not the point here. Continuing the same pattern that has resulted in your own frustration, doubt and lack of success will undoubtedly lead to frustration, doubt and lack of success for your team members, and the eventual death of another network marketing business.

At the end of the day, network marketing is about relationships. Evaluate the relationships you want to have, who you would like to have them with, and how you would like to be seen in the industry. You can't eliminate quitting, but you can make it easier it is to pinpoint why they quit, and shore up that area of your business.

In reading this article about Network Marketing Frustration, you are probably wondering how to eliminate these 4 problems from your own network marketing business. For more information on strengthening your business to reduce the effects of these problems, visit Jamie Gaymon's Network Marketing Strength Program.